This brand takes inspiration in the personal nature of the Bosjes experience. Whilst offering world class architecture and produce, the farm and family history form an integral part of the brand.The Bosjes approach strips elements down to their core, reflecting the simplistic approach of the the estate. Removing the clamor and clutter of everyday life allows the viewer to reflect on a pure way of life. The Bosjes brand is all about a quality experience in the richness of nature.
FORMAT // The Bosjes Logo is inspired by the traditional way of representing dates on Dutch Manor Houses. This places an emphasis on the context and location of the Bosjes Farm, indicating an established family history.
PINEAPPLE // This indicates Victorian hospitality and is a modern take on the traditional family crest.
THUMB PRINT // The curved line of the chapel roof serves as a starting point for the pineapple’s inside pattern. This references the personal nature of the Bosjes experience as well as subtly reflecting an architectural design element.
DATE // 1970 is significant in that this was the year the farm was registered.